British Fashion Council invited us to London Fashion Week Mens 2019 to continue and develop on the successful content we produce as coverage of the 2018 show.
Our approach for this season advanced upon the collage identity we developed at LFW 2018 by bringing moving image into the fold. With a backstage green screen set up, we captured models either side of the catwalk shows. We edited, animated and then, in some cases, posted the content on the same day to give the London Fashion Week social channels some stand out content. The creative outperformed all other content coverage of the week.